Thursday, March 18, 2010

Only a few days left of the Back to Basics Sale!

Whew.

The Back to Basics sale is a ton of work - but so fun! We love seeing our friends and customers celebrating spring by finding super deals and new pretty bras and panties. We can't do it without great teamwork from all the SOL girls...and our SOL man! We hope that our big events are easy and fun for you - but holy cow, without all the terrific and dedicated people helping pull it off, they might never happen.


Awesome people - like Jess, LuLu, Tracie and Barbara...who came in just to help. They are true SOL girls!

And we'd be lost without our tireless and fabulous fitters! (Lara, Marie, Krista, Jordy, Kendall, Anna and me) They're all committed to making sure YOU are happy, comfortable...and beautiful. The fitting and the fun never stop with this group.


What balances out all the estrogen around here? Bruce, our SOL Man, of course. An event like Back to Basics would be impossible without his coordination and strategy and sense of humor and patience with our silliness. Here he is with Anna, fitter extraordinaire.


The hostess with the mostess? Our sweet Maggie, making sure everyone feels welcome and knows where they're going. Also - she rocks a scarf like nobody else, am I right?


Would you look at the smiles on these two? Standing behind the counter might get old for some people, but Jocelyn and Janelle stay fresh as daisies all day. We love 'em!


Behind the scenes, our effervescent seamstress Gloria tucks and tailors for perfect custom fits. Check out the awesome portrait behind her that my daughter drew. A budding Picasso, I tell you.

For the seven days of the sale, an army of 20 SOL Girls and our SOL Man are a constant blur in a sea of lingerie! We have lunch catered, but they usually don't even take a minute to grab a bite until the doors are closed each night.

WHY do we do it? Simple. For the BEST CUSTOMERS IN THE WORLD! Thanks to all of you for making Back to Basics an amazing success! If you've not come in yet - you still have time to save 15% off of everything! The sale lasts until Saturday evening at 5:59pm... then I'm off to put my stilettos up and plan a fishing trip...

Monday, March 15, 2010

5 Days Left for 15% off Everything at SOL!

Our Back to Basics sale is going great and as always it is so fun to have our store full of customers excited to get a deal. Basic bras such as the Daisy Bra, Prima Donna Madison, L'Aventure Tom and others are flying out the door but if you haven't made it in yet; not to worry! We have plenty of stock on all our top selling t-shirt bras.

And don't think that stocking up on your basic bras means you need to only get nude, black or natural; think about getting one in a fun color! It is still versatile and wearable, especially in summer. We still have some stock on the Poison Daisy bra from fall, which has an additional markdown (PLUS the 15% off)!
One of the best parts of this sale is that the 15% off applies to Just Arrived bras as well. One of my absolute favorites this spring is the Mira by Marie Jo. It just arrived Friday and comes in both Mare (blue) and Limoncello (yellow). My personal favorite is the yellow (how often do you come across a fabulous yellow bra?) but both colors have been extremely popular. But keep in mind that you only have 5 days left to get all of these items, whether the latest spring fashions or your tried and true basics for 15% off!

Wednesday, March 10, 2010

Shopping SOL'S Sales: SURVIVAL TIPS


There is nothing better than getting to one of my favorite stores and being greeted with a discount. Here comes one of SOL’s best sales of the year. It is time to share a few of my favorite tips as well as some tips from all my amazing sale shopping veterans.

· Parking Ease – We pay. It’s just that easy. Every single SOL employee has tokens and loves to share them. My favorite Cherry Creek North parking tip is to stop at the first green kiosk you see, grab your 3 hour receipt, stash it on your dash, and then enjoy the entire neighborhood for 3 hours, zipping in and out of any available space you see. The receipt is good throughout the ENTIRE neighborhood.

· The Wait List – We want each and every SOL girl to get the attention and service you deserve. Our fabulous hostess Maggie will assist you efficiently on Saturdays to pair you each with the next available fitter. Stop to see us first to get your name on the list and Maggie will call you as soon as a room is available. Wait times vary and are often shorter during the week.

· Summer’s Just Around the Corner – Black bras have their place but why not let your fitter steer you in the direction of some fun color alternatives? Come ready and open to let your personal fitter infuse you with great colors and great prices!